Writing

Writing Clips

Click below to view published articles and press releases I’ve written. Links open in a new window.

The National Endowment for Financial Education

CashCourse Connection: April 2014 Issue
April Success Story: John Jay College of Criminal Justice

CashCourse Connection: February 2014 Issue
February Success Story: Itawamba Community College

CashCourse Connection: December 2013 Issue

CashCourse Connection: October 2013 Issue

CashCourse Connection: September 2013 Issue

CashCourse Connection: June 2013 Issue

CashCourse Connection: May 2013 Issue
May Success Story: Columbia College (May 2013)

CashCourse Connection: April 2013 Issue
April Success Story: Stephens College (April 2013)

CashCourse Connection: March 2013 Issue
March Success Story: Good Samaritan College of Nursing & Health Sciences (March 2013)

CashCourse Connection: February 2013 Issue
February Success Story: Ashland Community & Technical College (February 2013)

Spendster.org: How to Avoid Impulse Buys and Stay On Budget When Shopping for Gifts (November 2012)
Spendster.org: Spending Interventions: Say Something When Friends Go Overboard (November 2012)
NEFE Press Room: Manage Your Money Like a Super Hero (May 2012)

Salter>Mitchell

News Release: Church Street Bars Debut Smoke-Free Nights in August – Written on behalf of the Church Street District for the Smoke-Free Nights campaign (August 2012)

Church Street Bars Go Smoke-Free for September – Written on behalf of the Church Street District for the Smoke-Free Nights campaign (August 2012)

Gainesville Regional Utilities

Gainesville Solar Growth Top 10 in the Nation (June 2011)
Handheld Meters Help Identify Energy Hogs (June 2011)
EPA Recognizes GRU for Energy Efficiency Program (March 2011)
Brighter Tomorrow Scholarship Banquet (February 2011)
GRU Offers Tips to Trim Your Holiday Budget (December 2010)
Energy Demand Surpasses 2009 Peak, GRU Encourages Energy Conservation (June 2010)
Preparations for Hurricane Season a Year-Round Priority (June 2010)

The Independent Florida Alligator

Andy Samberg makes waves (March 2010)

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GRU 2011 Consumer Confidence Report Excellence Awards Brochure

GRU 2011 Consumer Confidence Report Excellence Awards brochure

Gainesville Regional Utilities submitted its annual water quality report to the Florida Department of Environmental Protection’s 2010 Consumer Confidence Report Excellence Award competition and included an original informational brochure about the GRU water/wastewater division’s projects and outreach activities.

I researched, wrote, designed and produced this 19-page publication from start to finish as a companion to the awards application. With the help of my publication, GRU’s water quality report won the state award from the FDEP and progressed to the regional competition.

This informational brochure was honored with the following awards at the 2011 Image Awards from the Florida Public Relations Association Gainesville chapter:

  • Judges Award (Category – Brochure): presented by judges for an outstanding entry that achieves maximum results while using a minimum amount of money
  • Image Award (Category – Brochure): presented to the top-scoring entry in each category
  • Grand Image Award: presented to the best Image Award-winning entry in Divisions B, C and D (Printed Tools of PR, Audio/Visual Tools of PR and Student Projects in PR)
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Alachua County Public Library Kill-A-Watt Program

Alachua County Public Library Kill-A-Watt Program
Gainesville Regional Utilities teamed up with the Alachua County Library District beginning in June 2011 to offer library users the opportunity to borrow Kill-A-Watt EZ meters from local library branches, which calculate the amount of electricity used by individual home appliances and equipment.

I worked on the publicity campaign for this program by creating posters for display in the library branches, postcards with surveys for patrons to return after using the meters, a news release from GRU and a story for the library district’s quarterly newsletter.

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A Night of Improvisation (Featuring the Delta Group)

A Night of Improvisation (Featuring the Delta Group)

Theatre Strike Force at the University of Florida has several long-form improv performance teams. The group I was cast onto for Spring 2011, the Delta Group, held their last show of the semester in April 2011.

I created an 11×17 and a 4.25×5.5 version of this poster for distribution around campus. The images are caricatures of the Delta Group cast members created with 8bit.me.

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“TSF Presents: The Reckoning” Flier

"TSF presents: The Reckoning" flier

Theatre Strike Force at the University of Florida brought famed improvisational comedy troupe the Reckoning down from Chicago to perform for and share insight with the UF student body.

This image was used to promote the show on Facebook. The 100+ seat venue was filled past capacity on the night of the show, and the Reckoning’s performance got rave reactions from the audience.

For the 2011 spring semester at UF, I was cast into the improv troupe The Delta Group, and we were very fortunate to open for the Reckoning, which was a thrilling experience and a really fun night.

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12 Hours of Improv Fundraiser

12 Hours of Improv Fundraiser

Theatre Strike Force’s primary philanthropic endeavor each academic year is Relay for Life, a fundraiser for the American Cancer Society.

One of the groups fundraising events is the 12 Hours of Improv comedy marathon, where players perform shows in 15 to 60 minute sets from noon to midnight. In 2011, the group raised nearly $700 in audience donations from the show.

This flier was created in three sizes: quarter-page-sized handbills, 11×8.5 fliers and 17×11 posters.

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